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DESIGN WITH PURPOSE

Great design is like crafting a fine wine. it takes the right ingredients, skilled hands, the proper tools, time for testing and refinement, and, most importantly, the public’s approval. I apply the same thoughtful approach to every project I take on.

Before I begin designing, I ask key questions to ensure clarity and intent:

Audience & Connection:
Who is the audience?
How do they think?
What matters to them?
How can the design create a real connection?

Purpose & Effectiveness:
What is the goal of this design?
Does it support and enhance the message?
Is the message clear and compelling?
How do people respond to it?

Hi, I'm Derek Rebuck, a visual designer in the DMV, with over a decade of experience in graphic and web design. Since 2012, I've helped businesses of all sizes improve their branding, connect with audiences, and grow through strategic design. I've worked with a wide range of clients including federal agencies and contracts, colleges and universities, nonprofits and political campaigns, real estate firms, restaurants, schools, churches, retail businesses, startups, small business and more.

Clients come to me for a range of creative solutions, including, logos & brand identity, style guides, websites, social media graphics, marketing materials, product design templates, digital photography, infographics, content writing and more. My design style leans toward minimalism with bold, colorful touches, but I can adapt to any aesthetic based on your brand and audience. Flexibility and clarity are always key.

If you're looking for a designer who brings strategy, creativity, and professionalism to every product, while working closely with you every step of the way, you're in the right place.

Let’s connect and bring your ideas to life